If I were to ask you right now, what the most powerful network marketing tool is, what would you say. Most people would probably say something like social site marketing, or PPC marketing, or maybe classified ad marketing, and they forget about the simplest most powerful network marketing tool that I know of: article marketing. I know it seems simple, and not effective, but that is just a common misconception that I am about to break right now.

Before we go on, I would just like to take a second and clear something up. Some of you might be thinking that article marketing really isn’t that important, or maybe not that effective. All I have to say to you is try and tell that to the people generating hundreds of leads every single day through this network marketing tool. Content marketing is the most powerful marketing method available, IF it is done right. Simply put, whether it be through article marketing or any other type of marketing, you HAVE to be able to generate your own leads. You can be great at everything besides generating leads, and you will still fail miserably. You can think buying crappy leads from some company will get you through for as long as you want, but after that doesn’t work out you can come back to this page. The most important aspect of network marketing is generating leads. If you can do that, everything else will come. I mean phoning, selling, and writing kick butt emails, are important..

However, if you can’t do any of those things, but you are consistently generating between 50 and 100 leads using the network marketing tool mentioned above (article marketing), the rest will come. If you called every one of your 50 leads every single day, how long until you are awesome at phoning? If you are selling to 50 people every day, how long until you are a fantastic salesman? If you are practicing your writing each and every day, how long until you can write those same great emails? How easy would it be to sell an awesome product, if you had 50 people to sell it to each and everyday.

As you can see, I’m not making this up. Generating leads is the most important part of network marketing, and article marketing is the most powerful way to generate leads, so it’s a network marketing tool worth discussing.

Now that you know how important article marketing is, let me tell you exactly where most people go wrong. You see most people are under the impression that it only takes two articles to make them a million bucks. They think well I want to make 10 million dollars and then retire, so I’ll just write a quick 20 articles. That’s not quite how the whole thing works. Google rewards consistency. It’s better to write 12 articles over the next 12 days, than 6 articles today and 6 in twelve days. Massive action brings back massive reward. The more leads that you want to bring in the more articles that you are going to have to write. A measly 3 just won’t cut it. Not today anyway. And the worst part about this person is, after they get done writing three articles, and they don’t see results in two weeks, they have no idea what went wrong.

Even though, the whole problem is that they just did not do it long enough. You cannot submit three articles to three different places, and expect a mountain of traffic to come flowing in. Article marketing does take time, and it’s time that most people are not willing to put in.

However, their are some ways that you can speed it up a little bit. You can use an article submission software, you can use video marketing as well, and you can use software marketing, which would make this whole thing article marketing on steroids.

First things first. You need to set yourself up a blog. You need to have a place to send those people reading all of your articles, and you cannot just send them straight to a lead capture page. This usually offends people, and they will just get up and leave.

Once people are at your blog, then it is time to get their name and email address, but not before then. It is just common network marketing etiquette, and the only proper way to use this network marketing tool.